The expectations that Google, Yandex and Bing search engines create for publishers in terms of optimization are not limited to content. Although this situation has unfortunately been ignored until now, it is an obvious fact that the statements made show that hosting performance has a great effect on seo. In order for a website to offer a fast and stable broadcast life, the hosting selected must be suitable for this situation. Otherwise, you can observe that the traffic and click-through rates to your site are quite low.
As such, we will give you information about the choice of web hosting, which was not given importance in the past but is seen as extremely important today, and we will explain how valuable this criterion is in terms of seo in our content.
Why is Hosting So Important for SEO?
Before activating a site, you first need to do research about the company you will receive web hosting service. In addition to the notes you take about the companies, you should consider that if the choice you make is not of high quality and suitable for seo, all of your efforts will go to waste. Although it seems costly to get a quality hosting, it is possible to get quality and cheap hosting through Verigom.
How to Understand SEO Friendly Hosting?
Each company will give you promises on different issues. Of course, whether these promises are fulfilled or not is open to discussion. Before making a final decision about the company, you should make sure that you benefit from a very high quality hosting service.
Site Opening Speed
When a user visits a website, they will get bored with long transitions when switching between categories or articles. For this reason, Google-based SEO experts recommend that the opening and transition speeds of websites should be in the maximum 2 seconds band. Unfortunately, sites that show speed performance longer than this time are listed at the bottom of the search results because they do not value user experience.
99.9% Uptime
After actively launching the broadcast life of the project of your dreams, any interruption will become annoying after a while. For this reason, you should definitely keep this criterion above all else when choosing a hosting company. If a search engine bot visits your website and sees that it is down, it will not be good for you. With Verigom’s 99.9% uninterrupted service guarantee, you can always be reliable in the eyes of search engines.
Hosting Account and Site Security
In order for your website to be safe from external attacks, you should choose to buy hosting from companies that offer superior security performance. When there is any vulnerability in your hosting account, malicious people can redirect your website to a site with +18 content or betting content. In this case, in the same way, if search engine bots detect that your website serves in this category when they visit, your ranking will decrease day by day.
Importance of Hosting Backup
Although users think that backup has no benefit associated with seo, it will be healthier to make a decision by thinking about bad moments. If the files of the website, where you spend a lot of time and increase the number of visitors, are deleted and all your indexes give 404 error code, unfortunately, your rankings will start to drop. For this reason, you should choose companies that provide backup services weekly, monthly or in certain periods in order to prevent any problems you may encounter. The backups taken will be restored in a short time and the links will be useful as before.
The Effects of Location on SEO
Search engines will display the search results that are closest to the location of the searcher. For this reason, we should say that the company offering the web hosting service you will purchase should host a server in a good location.
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